Situated 32 km from the town of Uzice and 24 km from the Zlatibor Mountain, Sirogojno village lies on the ideal altitude of 900 m. The village was first mentioned in the Turkish land register in 1476. In 1970, it became known by its hand-made sweaters. "Sirogojno fashion" gained popularity throughout the world: in Paris, Rome, London, Vienna, Brussels, Copenhagen, Tokyo, Moscow… "Sirogojno CO" today continues with the production of high-quality exclusive models sold at local and foreign markets under the "Sirogojno Style" brand name. The sweaters can be bought in the selling and exhibition hall "Sirogojno CO". An important cultural hub of the village is a building facilitating a library and a gallery, as well as the open-air Old Village museum, which makes Sirogojno village the only of this kind. The museum marks a special tourist destination, forming a part of a wider concept of Zlatibor tourism and recording an increasing number of visitors. A few restaurants and cafés are located in the very center of the village.