Kellogg Park is the large grassy park located at La Jolla Shores beach, this area provides ample space for children to run and play. There is an excellent playground near the boardwalk about 75 yards south of the Lifeguard Station. Adding to the pro-family atmosphere of La Jolla Shores and Kellogg Park is a complete ban on alcoholic beverages. Permits for Kellogg Park are issued between Labor Day to Memorial Day; no permits are issued for the summer months or holidays. La Jolla Shores has the only beach front boat launch within the City limits and is a popular area for Surf Camps, divers and kayakers.