Open and deep sea, Bikini Beach was born as a focus of surfing. He soon became one of the top points of La Barra, where youths gather every afternoon high purchasing power, models and celebrities are given. True to its name, Bikini Beach is the beach of the beautiful people, "the" place to see and be seen. Springs is in the spa, minutes from the center of the peninsula. Sophisticated and exclusive, the Parador de la Playa Bikini serves drinks and snacks (haute cuisine) to the rhythm of trendy music. Rent a cot costs about a hundred dollars, and they can be ordered massage services. The terraces on the beach are always dancing scene for tourists. Parades, championships volleyball and rugby, gym classes and famous DJ's make the summer agenda Bikini. Ranked surf boards are rented. There is also a great player so that the kids stay entertained. The sea is rough and requires precautions so the lifeguard service is specially reinforced. As with other vip beaches, Bikini two public profiles according to the schedule. If the sunset is the time to meet the jet set (and cameras), morning and noon public is quieter and family, similar to the Mansa. In low season, the beach is practically deserted except for surfers who still arrive during the coldest days looking for some of the best waves of Punta del Este. They claimed representatives of these local tourists who visit more are Brazilian and Argentine second European place, and Paraguayans. Many of them seek the clothes or accessories iconic brands, but according to the season, apply a lot of color.